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Title: Destination Choice, Repeating Behaviour and the Tourist-Destination Life Cycle Hypothesis
Authors: Artal-Tur, Andrés
Correia, Antónia
Serra, Jaime
sorio-Caballero, M.
Editors: Artal-Tur, Andrés
Kozak, Metin
Correia, Antónia
Keywords: repeat visitation
Destination Choice
Destination Life-Cycle
Issue Date: Jan-2019
Publisher: Springer International Pub.
Citation: • Artal-Tur, A., Correia, A., & Serra, J. (2019). Understanding the tourists´ length of relationship with a destination. In Artal-Tur, A., Kozak, M. & Kozak, N. (Eds.), Trends in Tourist Behavior. New Products and Experiences form Europe (pp. 175-193). Switzerland: Springer International Publishing.
Abstract: Repeat visitation is a desired target when managing a destination, which remarks the consolidation of a place as a tourist location and its capacity of attraction. Repeating visitors ensure a stable flow of income, spreading the word on the place advantages, what in turn helps to reduce marketing costs (Choo & Petrick, 2014; Schofield & Fallon, 2012). Some studies reflect that repeater tourists usually show less sensitivity to price and a focus on quality when buying tourism services (Assaker & Hallak, 2012). They can also raise total expenditure and stay duration, given that this type of tourists explore more extensively the destination (Jarvis, Stoeckl, & Liu, 2016; Alegre, Mateo, & Pou, 2011). Repeating behaviour also allow visitors to become familiar with the destination, resulting in higher levels of satisfaction with the vacational experience (Lau & McKercher, 2004).
ISBN: 978-3-030-11160-1
Type: bookPart
Appears in Collections:CEFAGE - Publicações - Capítulos de Livros

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